NewEdge Capital Group is seeking an experienced Event & Sponsorship Marketing Manager to lead our premium event programming and strategic sponsorship initiatives. This role will be responsible for creating and executing exceptional experiences for elite financial advisors while developing and managing valuable partnerships with industry sponsors.
Ideal candidates would be located near Stamford, Pittsburgh, or New Orleans and work in hybrid capacity. Remote candidates considered.
Job Summary:
The Event & Sponsorship Marketing Manager will serve as the primary internal resource and strategic partner for NewEdge Capital Group’s destination conferences and meetings. Working closely with Marketing Directors across the organization, this role will provide expert guidance and coordination to ensure consistent, high-quality execution of all events. The position will also establish and nurture relationships with potential sponsors, creating mutually beneficial partnerships that enhance our events while generating additional revenue streams.
This role requires excellence in matrix leadership, as success depends on the ability to guide and influence without direct reporting relationships. The Event & Sponsorship Marketing Manager will work through existing marketing and support staff structures, providing direction and expertise while respecting established team dynamics.
Responsibilities:
Event Management
Partner with Marketing Directors to plan and coordinate high-end destination conferences, events, and meetings tailored for elite financial advisors and/or their clients.
Guide and support marketing team members in executing event logistics including venue selection, contract negotiation, budget management, and vendor coordination
Serve as an internal consultant to ensure consistent event quality and execution across all business units
Develop and document best practices, templates, and standard operating procedures for event execution
Create and maintain detailed project timelines, production schedules, and event documentation that can be effectively delegated to marketing and support staff
Provide expertise and oversight while working through existing team structures to ensure seamless event execution
Coach and mentor marketing team members on event management best practices and efficient execution strategies
Sponsorship Management
Develop and implement a comprehensive sponsorship strategy for NewEdge Capital Group events
Build and maintain strong relationships with potential sponsors, including asset management firms, fintech companies, and research firms
Create attractive sponsorship packages and opportunities that align with sponsor objectives while enhancing event value
Manage the full sponsorship lifecycle from prospecting and proposal development through contract execution and fulfillment
Track and report on sponsorship revenue and ROI metrics
Strategic Planning & Analysis
Collaborate with leadership to align event and sponsorship strategies with overall business objectives
Develop and manage event and sponsorship budgets, ensuring optimal resource allocation
Assist with communications to event attendees pre, during, and post events and manage registrations
Analyze event metrics and gather feedback to improve programming and sponsorship offerings continuously
Stay current with industry trends and best practices in both event management and sponsorship marketing
Skills/Qualifications:
Required Experience & Skills
Bachelor’s degree in Marketing, Events Management, Business Administration, or related field
7+ years of experience in corporate event planning and execution, preferably in financial services or professional services
Proven track record of managing highend corporate events and conferences through matrix organizations
Experience leading and influencing without direct reporting relationships
Demonstrated success in developing and managing sponsorship programs
Strong relationship management skills with the ability to work effectively with Clevel executives and high-performing professionals
Excellence in vendor contract negotiation and budget management
Outstanding project management and organizational capabilities
Superior written and verbal communication skills
Demonstrated ability to build consensus and drive results across multiple stakeholder groups
Preferred Qualifications
Experience working with financial advisors or in the financial services industry
Knowledge of financial services industry sponsors and partnerships
Proven success in generating sponsorship revenue
Experience with event management and CRM software
Industry certifications in event planning or project management
Personal Qualities
Meticulous attention to detail and commitment to excellence
Comfortable engaging and interacting with CLevel and Board Level executives
Strategic thinking with strong business acumen
Ability to maintain composure and professionalism in fastpaced situations
Creative problemsolving skills
Proactive approach to relationship management
Ability to travel for site visits and event execution
This position offers the opportunity to shape and elevate NewEdge Capital Group’s event experiences while building valuable industry partnerships. The ideal candidate will combine exceptional event management capabilities with strategic relationship-building skills to create memorable experiences for our elite financial advisors.
Salary: $60,000 – $70,000 based upon expereince
